Iris von Arnim x Lodenfrey Event
Cashmere Queen Iris von Arnim visits LODENFREY
Stories from Munich and more in the Schumanns Tagesbar
Markus Hƶhn, managing partner of LODENFREY, and Iris and Valentin von Arnim hosted a casual event with flying dinner and drinks at Schumanns Tagesbar.
Talking about her career, the designer revealed that she lived in Munich in the early seventies and worked as a journalist and photographer in search of her calling. After a serious car accident, she spent several months in hospital and discovered knitting for herself. A pastime turned into a business idea. In 1976, the designer founded her eponymous company in Hamburg. Iris von Arnim continues to draw inspiration from this special history for her work until today. With her creative heart in Hamburg, the designer has been interpreting the zeitgeist in form of cashmere and high-quality knitwear for over 45 years: luxury knitwear for today and tomorrow - timeless, long-lasting, pure. Today, the family business is one of the few privately owned luxury brands in Germany that is internationally successful.
LODENFREY, known for its unique range of international fashion for the entire family, high-quality Trachten and lifestyle products, carries the collections by Iris von Arnim for almost two decades. In addition to cashmere, knitwear, ready-to-wear and outerwear for women, it also includes a collection for men. Among the event's guests: York-Thomas and Isabella Nagel from the Lodenfrey owner family, Charles Schumann, beauty doctor Dr. Timm GolĆ¼ke, designer Kinga Mathe and Professor Sabine Resch (AMD), Kristina Falke, content creator FĆ¼sun Lindner and Annette Weber, Miriam Nehring from Vogue and designer Dana Roski.
""I love our partnership. We opened our Munich store 10 years ago, 300 meters away from Lodenfrey. Our joint business today is more than three times the size it was before we had our own shop. We send customers back and forth and exchange goods. This is how great partnership works and what we celebrated with this event."
- Valentin von Arnim